Since 1975
‘We simply know pumps better’
Ultraflow Pumps & Pumping Systems, a trusted brand in the pumping industry, was established by General Pump Company in 1996. The Ultraflow tradename and trademark were officially registered with IP Australia in 2006. General Pump Co. carefully selected the name “Ultraflow” to signify a brand designed to exceed customer expectations and outperform competitor offerings. The word “ultra” comes from the Latin *ultrā*, meaning “beyond,” symbolizing the range and performance of these products, which consistently surpass the specified limits of quality, durability, and efficiency.
QUALITY
SUSTAINABILITY
REIABILITY
HARSH CONDITIONS
LATEST TECHNOLOGY
General Pump Co. aimed to create a brand synonymous with high performance, reliability, and innovation. Many of the Ultraflow pumps and pumping stations are installed below ground, out of sight, and make minimal noise, representing the brand’s discreet yet powerful operation. The name “Ultra” also has historical significance, echoing its use during World War II by British intelligence at Bletchley Park. “Ultra” was the code name for top-secret intelligence derived from breaking high-level enemy codes, deemed more valuable than even the highest-level British military secrets. Just as this intelligence was vital to success, Ultraflow pumps operate reliably behind the scenes, delivering outstanding performance where it matters most.
Ultraflow reflects General Pump Company’s unwavering commitment to producing high-quality, reliable, and efficient pumping systems at competitive prices. With over 120 years of combined experience and a heritage spanning four generations, General Pump Co. has crafted the Ultraflow range to meet the toughest demands of the modern market. Whether above or below ground, Ultraflow pumps consistently exceed expectations, making them a brand you can trust for all your pumping needs.
Ultraflow pumps are suitable for a variety of applications including stormwater, sewage, trade waste, dewatering, cold water supply, hot water circulation, fire protection, liquid transfer and more.
Ultraflow pumps and pumping systems have a broad spectrum of uses in industrial, commercial, municipal, utility and mining sectors.
These include:
General Pumps is constantly improving, expanding and refining the Ultraflow product range. This is possible because of our exclusive access to the latest European, Sandanavian and American pumping technologies, making General Pumps the leading provider of innovative fluid management solutions in Australia.The entire Ultraflow pump range has been specially designed to operate Australia’s harsh and unique environmental challenges, and provide sustainable, environmentally friendly pumps and pumping systems.
To learn more about Ultraflow and its range of quality pumps, pumping systems and associated products, contact us today. General Pump Co is committed to providing the very best products & service at an affordable price.
22 Sommerville Circuit,
Emu Plains, NSW 2750
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379 Thynne Rd, Morningside QLD 4170
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